DCI Produces Annual Competition Events Series For Elite & Exclusive Marching Ensembles Featuring Multitalented Student Musicians & Performers Culminating In The Prestigious The Annual World Championships
FloSports To Introduce Innovative New Fan Viewing & Engagement Features Into Future Broadcasts Including Live Stream Watch Parties, Exclusive Marching Arts Influencer & Instructor Chats, Live Polls And More
AUSTIN, Texas (August 19, 2020) – FloSports, the innovator in live sports streaming and original content, announced it has extended its broadcast rights partnership with the prestigious marching arts organization, Drum Corps International (DCI), through 2026. FloSports has been the official broadcast partner for DCI since 2017 and streams DCI’s highly competitive summer season through the FloSports marching arts and education platform, FloMarching.
Although the 2020 season was impacted by the COVID-19 pandemic, FloSports and DCI will once again bring incredible competitive music arts programming to fans in 2021 and beyond. With the extension of the DCI partnership and its relationships with other prominent independent marching organizations including Winter Guard International (WGI), Bands of America (BOA) and USBands, FloMarching solidifies itself as the premier destination for marching arts and has seen 115% subscriber growth since it launched in 2016.
In addition to the broadcast of DCI competition events, FloMarching has also heavily invested in original content dedicated to covering the best of drum corps and marching arts. Ranging from news, video highlights, behind-the-scenes exclusives and original documentaries, FloMarching continues to deliver a never-before-seen view of the world of drum corps, putting a long-overdue spotlight on the talented musicians, performers, instructors and design teams that entertain hundreds of thousands of fans every summer.
With an eye on 2021, FloSports has invested in new technologies that will deliver a completely new broadcast viewing experience for drum corps and marching arts fans. FloSports is one of the first OTT platforms to offer unique and engaging in-app experiences including the brand new Watch Party feature integrated into the app by FloSports’ technology partner, LiveLike. The feature includes an on-screen chat function running alongside the live stream allowing drum corps fans to discuss various shows and programs directly with each other, FloMarching hosts and influencers in real-time – analyzing show design, music arrangements and more. Fans can even set up Watch Parties with friends so they can watch their favorite shows together. The feature also allows for a simultaneous secondary live stream of events paired with video and live chat utilizing leading drum corps and performance arts experts discussing shows directly with fans – bringing an entirely new and unique experience to the subscribers only on FloMarching! These exciting features can also offer other new applications including instructional opportunities, training and more.
FloMarching has become the global leader in year-round live and on-demand coverage of marching arts, as well as original films, breaking news, up-to-date results and event calendars, and more.
About FloSports
Founded in 2006, FloSports is a venture-backed subscription video streaming service dedicated to sports, offering live and on-demand access to hundreds of thousands of competition events across 25+ vertical sport categories in the US and abroad. FloSports’ mission is to give underserved sports the love they deserve. With a growing library of more than 300,000 hours of premium content including news, expert commentary, films, documentaries and more, FloSports has established itself as an innovator and leader in sports streaming. Finally, your sport has a home. For more information, please visit: flosports.tv.
About Drum Corps International
DCI is the world leader in producing and sanctioning competitive events for the world’s most elite and exclusive touring marching music ensembles. For more information, visit DCI.org.